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Facebook Advertising For Beginners – How to Make Money With No Experience

You may or may not have experience with Facebook advertising. Don’t worry because Facebook advertising for beginners is the main focus of this article.

Facebook ads are the ones in the top right corner of your pages and walls, and if you haven’t noticed, they’re usually pretty targeted to your likes and interests. This is not an accident.

Over the years, Facebook has almost perfected the art of gathering people’s demographic details, from age and gender to likes and dislikes.

The smart people at Facebook have developed a technology that is quite similar to Google AdWords and allows you to place ads that will appear in front of people who are predisposed to be interested in what the ads are about.

One of the reasons why Facebook advertising for beginners is so simple is that this technology makes it easy for novice marketers to get their ads in front of a laser target audience. The other advantage for people who are new to internet marketing is the cost. Compared to Google AdWords, Facebook ads are cheap.

This may not last, so you should get in while it’s still affordable.

People are still “Googleing” when they search before going to Facebook to find things to buy. This is true. What is also true is that the average active Facebook user spends something like 50 minutes PER DAY connected to Facebook. This compares to just seconds on a Google site or other web page. Do the math.

If you can target your audience, spend less money per ad, and get an audience that looks at your ad intermittently for nearly an hour a day, you might want to figure out how to master this strategy, right? Google ads may get many more clicks per ad, but the profitability of Facebook ads compared to Google ads is potentially huge.

So part of Facebook advertising for beginners is all about the basics of creating ads and learning the specifics of running a campaign. The other half of the equation is testing and analyzing the results.

Compare your costs, profits and efficiency from a few different versions of the same campaign and the conclusions you can draw are pretty straightforward.

If your profits exceed your advertising costs, you have a winner. Then it’s just a matter of acceptable profit compared to the time and energy spent. If Facebook advertising is producing better results than some of the other online investments of time and energy, the decision makes itself.

If you are considering the possibilities of Facebook advertising for beginners, I would suggest that you do some research and see for yourself. Invest a little time, a little money, and test a couple of campaigns before you decide.

Last time I checked Facebook had over 500 MILLION members and over 54% of them are active.

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